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Google’s
Matt Cutts announced on Twitter
that they have released version 4.0 of the Google
Panda algorithm.
Google’s Panda algorithm is designed to prevent sites with poor quality content from working their way into Google’s top search results.
As of last night (5.20.14) Google has confirmed via Matt Cutt’s Twitter account that they have rolled out their latest algorithm update, Panda 4.0. This puts an end to a large amount of speculation in the SEO community over the last couple of weeks and confirms Barry Scwartz’s theory that Google has been tinkering with their search engine algorithm lately.
It is too early to tell how the Panda Update is going affect your sites rankings, as there are always winners and losers with each update. Since the start of May we have already seen some sites gain in organic traffic and some lose organic traffic.A good example of a major site that has been impacted negatively is eBay.
Panda Who?
Panda was designed to deal with and eliminate any value of:
Google’s Panda algorithm is designed to prevent sites with poor quality content from working their way into Google’s top search results.
As of last night (5.20.14) Google has confirmed via Matt Cutt’s Twitter account that they have rolled out their latest algorithm update, Panda 4.0. This puts an end to a large amount of speculation in the SEO community over the last couple of weeks and confirms Barry Scwartz’s theory that Google has been tinkering with their search engine algorithm lately.
It is too early to tell how the Panda Update is going affect your sites rankings, as there are always winners and losers with each update. Since the start of May we have already seen some sites gain in organic traffic and some lose organic traffic.A good example of a major site that has been impacted negatively is eBay.
Panda Who?
Panda was designed to deal with and eliminate any value of:
- dupliciate content
- short
content pieces
This means there are a few things to
focus on to make sure your content stays Panda-friendly.
- Avoid duplicate content within your site and stay away from copying other people’s content.
- Focus on creating your own unique, high quality content. I cannot express this enough. Take the time to write thought provoking and interesting articles that people would enjoy reading. Try to keep your articles to at least 600 words minimum! As well as always be sure to use videos and images where applicable.
- Make
sure all of your pages have unique title tags and meta descriptions. If
there are duplicates please rewrite each individual one.
What does this mean
for you?
Panda 4.0 was official released May 20th. It is designed to push down thin or low-quality content sites in the search results. It is still too early to see what is happening. Based on the data that is coming out at this point, Panda 4.0 looks to be a major algorithm update and NOT a simple data refresh.
This means Google has made significant changes to how it identifies sites. If you do not have an SEO agency to audit your site and content, you should. Your web site rankings could dramatically decrease if you’re not careful!
Clearly, Panda 4.0 is major update to the Google algorithm and is not a much smaller data update. Google has implemented 24 data updates since Panda was launched on February 24, 2011.
Panda 4.0 was official released May 20th. It is designed to push down thin or low-quality content sites in the search results. It is still too early to see what is happening. Based on the data that is coming out at this point, Panda 4.0 looks to be a major algorithm update and NOT a simple data refresh.
This means Google has made significant changes to how it identifies sites. If you do not have an SEO agency to audit your site and content, you should. Your web site rankings could dramatically decrease if you’re not careful!
Clearly, Panda 4.0 is major update to the Google algorithm and is not a much smaller data update. Google has implemented 24 data updates since Panda was launched on February 24, 2011.
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