10 Things You Are Not Doing in Google Analytics

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Google Analytics is undoubtedly one of the most powerful web analytics tools available today. It has tons of features that can help you measure your sales and conversions. Not only that, but it helps you understand how visitors use your site, how much time they spend on your site, and what content keeps them coming back.

While working with clients and helping them configure Google Analytics on their website, I learned many clients were not aware of many important features of Google Analytics. I wanted to share with you the commonly missed features of Google Analytics that you can use to generate great insights.

This 10 Things are as below:

1. Creating More Than One View
2. Demographic and Interest Report
3. Event Tracking
4. Using the Benchmarking Report
5. Using UTM Parameters to Track Campaigns
6. Integrating Google Webmaster Account
7. Tracking Percentage of Mobile Users
8. Monitoring Analytics Notification
9. Monitoring Site Search Report
10. Enhanced eCommerce

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